South African links
Bureau of Market Research
- BMR - UNISA
Marketing and socioeconomic research. Training is also provided in research methodology.
Southern African Marketing Research Association
SAMRA, The Southern African Marketing Research Association is a professional body of individuals engaged in every aspect of marketing research – from planning, supervising and setting standards for the industry, to teaching and promoting professionalism in marketing research. The Association provides its members with numerous benefits, not least of which is the opportunity to share knowledge and learn from the experience of other members. SAMRA has been the professional association for members of the marketing research industry since 1963. Its main aims are:
- To ensure the maintenance of professional standards
- To provide members with an educational, information and social forum for the promotion of marketing research
- To represent the interests of the marketing research profession in the wider society
- To promote the professional image and good standing of marketing research in our society International links
Browse their industry categories, or search by a specific keyword or phrase. When you have found your chosen publication, click on its title to see more information including abstracts, executive summaries, samples and indexes/tables of contents. You can also submit a request for market research assistance and their customer service team will respond to you via phone, email or fax. This is a pay-for service but you can register for their free research notification service.
Largest database of market research analysis, reports, books and publications. Publications include market research on market size, market trends, market growth, competitive profiles and strategic opportunities.
Marketing Virtual Library that contains a wealth of information, resources, and reference for professionals, academics and students in traditional and internet marketing, advertising, selling, e-commerce, market research, PR and more.
Business sources on the net
- The British library
Listing of online resources for:
- Market Research Companies
- Market Research Gateways
- Market Research Journals
- Market Research Associations
- Trade Associations
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Market Research Reports - Industry Sector Analysis from Foreign Trade Online.